Taken from the Linkedin post:
I’m pleased to quietly but confidently announce Conjure.Media.
Having worked in web-media for a solid ten years, I’ve worked for projects big and small, onscreen and behind the scenes, on behalf of individuals and agencies.
I’ve produced content in the fields of art, law, politics, games, healthcare, sports, military and… more politics. It came time for me not to start a new business, but to evolve my current business.
To be courageous about it, I’d have done this years ago when I wasn’t sure it would work. To be confident about it is having done it for so long that it’s as much a part of me as my own vital organs. I look forward to being gradually more vocal on Linkedin as I do what we’re all clearly here to do, drum up more business.
The one aspect that I had to think over quite a bit before going forward was how to handle pricing; Web-media, especially podcasting, is a giver’s medium. There’s no shortage of benefits to making it but hoping to turn it around into something profitable is a life’s pursuit.
I can assure you that time, consistency and constant improvement work, I can not assure you how much you need of each. Sorry but there’s no code to crack here, so unless you win the lottery either literally or in a metaphysical sense, it’s into the grinder we go.
My approach has boiled down to charge based on the scope of the client’s operation, the larger the operation, the more we can infer a larger impact, the more pressure this naturally causes, the more it’ll cost.
Likewise, I got into this to help people regardless of their place in life and so I endeavor to charge individuals or small groups the lowest rate possible… so long as I can still afford to eat.
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